What you want to know before moving forward — Questions form part of the journey, and here you have a safe space to clear them without pressure, because if something about any service feels unclear, this is the place where your questions take shape and the answers come with calm.

Sometimes you need a bit of clarity before taking your next step, and this space gives you that — a place to read, understand and feel confident with the information behind each service. Take your time; everything here supports you.

General FAQs

  • Of course. You can explore our portfolio and find projects from clients around the world: branding, web design, marketing and more.

  • Yes. You can choose one service or combine several for a full approach to branding, web design and marketing.

  • You’ll have access to your own client portal. Everything sits there in one place, so you can follow each stage of your project and review your deliverables with ease.

  • Yes, we work with clients worldwide, no matter where you are. Most of our clients are in the UK, Canada, and Australia.

    We speak Spanish and English, so communication stays clear and smooth.

  • Yes. A 30% deposit, along with the contract signing and the issuance of the corresponding invoice, secures your place in the month you choose.

    This deposit is non-refundable, as we reserve that time exclusively for your brand and organise our production schedule around your project.

    The remaining balance is paid according to the payment plan of the selected service.

    This policy helps us plan resources and give your brand the attention it needs.

  • We open two spots for each offer. We work in a personalised way and give each project our full attention, so we keep a limited schedule to protect the quality, the focus and the care behind every brand.

  • Yes. Each service has its own payment structure. You can find the details in the “Our Offer → Payment Terms” section on each service page.

  • We only add VAT (15%) for clients who live in Ecuador. If you live outside the country, VAT doesn’t apply.

    📌 The investment doesn’t include bank fees or charges from your card provider. Please check these with your bank.

    ✅ Your investment stays protected and free of hidden charges.

Branding Kit

  • Our approach is to create complete brands. A logo or visual identity on its own is only part of your brand. We make sure your brand has consistency, purpose, and connects with your audience from the very start.

  • We want you to know clearly what you will receive with each option:

    Stationery:

    • Start with Purpose: up to 2 applications, such as business cards, email footers, or letterhead.

    • From Brand to Legacy: up to 4 applications, including thank-you cards, receipts, menus, or newsletters. Each resource is more detailed and complete than the basic option.

    Social Media:

    Both options include working with your content to create a consistent visual experience. You receive templates for stories, reels, carousels, and posts. We also provide cover templates for platforms like Instagram, Facebook, Pinterest, WhatsApp Business, and YouTube. Each option adds more quantity and variety depending on the package.

    Illustrations:

    Both options include hand-drawn illustrations to give your brand personality and authenticity.

    • Start with Purpose: Pack of 3 basic illustrations showing key elements of your identity.

    • From Brand to Legacy: Pack of 6 detailed and diverse illustrations that enrich your visual and sensory identity.

    Packaging (only for From Brand to Legacy): Complete shipping packaging experience design. You can choose up to 4 items, such as labels, boxes, wrapping paper, thank-you cards, stickers, or bags.

    Email (only for From Brand to Legacy): A set of emails to let your clients experience your brand: welcome, proposal presentation, purchase follow-up or abandoned cart, and review collection.

  • Both options include 3 revision rounds, distributed as follows:

    1. Presentation of the brand strategy and creative direction

    2. Presentation of the logo proposal and variations

    3. Presentation of brand collateral, template system, and illustrations

  • Yes. The only potential extra cost is purchasing commercial licences for the fonts we use, if needed. This gives you the exclusive right to use the fonts across your website, social media, presentations, stationery, etc.

    It’s not mandatory; we will let you know when necessary so you can decide, always keeping your brand’s tone of voice consistent.

  • 01. A clear idea of your brand and business

    It’s important that you know your products or services and have a vision of where you want to take your brand. With that foundation, we can create a strategy that truly represents you.

    02. Clear expectations of what you want to achieve

    We want to understand your goals: do you want to position your brand, build a community, or expand? Knowing this helps us design a strategic path tailored to your needs.

    03. Willingness to collaborate and provide feedback

    We work with you every step of the way. Your participation and feedback are key. They help make sure the final result feels authentic, reflects who you are, and is ready to make an impact.

Customised web design

  • WordPress is powerful, but it needs a developer to manage it constantly. That means you can’t fully control your content. It also relies on code and plugins that require frequent updates, creating extra costs. With Squarespace, you have total freedom to add photos, edit sections, and manage your site yourself—no complicated tech, no surprise bills.

  • Squarespace is intuitive. Our design and coding approach makes it easy to update pages and add new content. We give you access to a video library where we guide you step by step, so managing your site is simple.

  • Our sites are built to be light, reducing heavy images and videos where possible. We optimise for SEO, accessibility, and clear user journeys. This helps visitors find what they need quickly and lowers the site’s environmental impact.

  • You can add pages during the project by telling us in the form which ones you need. We’ll give you an exact quote. Or you can do it yourself later using our detailed tutorials—they make it straightforward.

  • Yes! Many clients have migrated from WordPress to Squarespace with great results.

  • We’ll give you a cloud folder with video tutorials for 15 days and 30 days of support to answer any questions about managing your site.

  • Support helps you with tutorials and getting familiar with the platform. It doesn’t cover design changes, code, or third-party integrations.

    • Investment doesn’t include plans, domains, third-party plugins, or hosting fees.

    • We work with your own high-quality images or free stock images.

    • There are savings if you create your branding kit us.

    • We only work on websites built from scratch with us.

  • Consolidated business information

    Before we start, have your brand strategy, visual and verbal identity guides (logo, variations, colour palette, graphics), high-quality photos of your business, products, or services, and a complete list of your offerings with vision, value proposition, pricing, schedule, and key details. For physical products, provide shipping info, stock, and packaging images.

    Clear goals for what you want to achieve.

    Tell us your dreams: do you want to position your business, build a community, or expand? This clarity creates a strategy tailored to your needs. Your website will reflect your vision and deliver measurable results.

  • Yes, but we start from scratch. We remove the old design to build a site that meets our quality standards. This avoids technical issues, keeps your site organised, and ensures it represents your vision perfectly.

General Clarity Audit

  • You can share your thoughts while we review each stage together. We look at the progress, talk through the details, and make the right tweaks before the final handover. The final report comes as it is, because we’ll already have everything aligned by then.

  • Yes, when you book the full package (Strategy - Roadmap + implementation). You get a short period of support after the handover, where I help you with specific questions and guide you as you apply the recommendations.

  • That’s exactly why the implementation exists. When you choose the full package, you keep the momentum, avoid delays, and make sure everything in the report comes to life in the right way. You also get the benefits linked to the type of audit you booked.

Brand Zero Audit

  • Absolutely. This service is perfect for entrepreneurs who haven’t defined products or services yet and want to check if their idea works before investing in branding or launching a business.

  • No. We don’t build branding, design the brand, or develop business strategy. We simply validate your idea so you can move forward with confidence.

  • Yes. Brand Zero Audit works like a smart anchor: it tests your idea before you invest. Plus, if you decide to move forward, you can apply a $250 USD credit to either Meraki or the Brand Kit (valid once, non-transferable).

  • Yes. You get 45 minutes of email support within 7 days after delivery to answer questions and clarify the next steps.

Core Brand Audit

  • This audit is for brands with at least four years in the market. I need your business to have a solid base and a clear path. That lets me study its growth with accuracy and give you a real diagnosis grounded in data and lived experience.

  • I need a few key things so I can understand your brand and how it works day to day.
    Here’s what you prepare before we begin:

    • Your customer satisfaction documents.

    • Your recent sales information and any clear trends.

    • Details about how you speak with your clients and which channels you use.

    • Your visual identity files: logos, colour palette, and fonts.

    • A list of past strategies, including what worked and what didn’t hit the mark.

  • I need as much information as possible because it makes the analysis clear and accurate. If you’re missing something or you’re unsure how to find it, I guide you during the process and help you identify what you need and where to get it.

  • I review the essential parts of your brand to understand how it lives, how it communicates, and how people see it. These are the elements I check:

    • Your brand essence: mission, vision, values and key differentiators.

    • Your message and story show you speak with clarity and emotional connexion.

    • The real perception in the market compared with the image you want to build.

    • The gaps that hold your growth and your coherence back.

  • Yes. I reviewed your visual identity as part of the market-perception analysis. I look at your logo, your palette and your graphic assets to understand how the market sees them. If I find deep issues, the only way to fix them is to build a new branding system. That doesn’t mean a name change. Everything depends on context and on what the audit reveals. Every brand has a weak point that slows its growth, and the audit exists to identify it and guide the right decision.

  • Yes. If the analysis shows that the issue comes from your visual identity —and the root is a lack of brand strategy and other elements— I can help you rebuild it because we create branding. You can review the options in the Brand Kit and choose the solution that fits your needs.

Website audit

  • Do you feel unsure about your website’s performance or how it fits your brand?
    If you built it yourself, if it’s been a while since your last update, or if your conversions feel stuck, a review can give your business the boost it needs.

  • Of course. My website reviews help you check if your site supports your business goals, no matter the platform.

  • I love when you want to keep improving your space.
    If you choose to create a new website, you get 10% of your review fee as credit for your next project, plus a $400 USD discount on any option from our Brand Kit

Social & Digital Ecosystem Audit

  • No. I just need a basic level of activity to review your digital presence. Your account needs at least eight months of life and more than 25 posts. With that history, I can look at your brand from every angle because the account shows real movement.

  • Yes. Your metrics will only reflect what happened until your last post, so the numbers will feel limited. Even so, I can still give you a solid review based on what exists. I check your internal settings, app updates, possible penalties, links with other tools, the look of your feed, your visual identity, your copy, and your content structure.

  • Yes. If your brand needs them, you’ll find them in the report.
    The implementation turns all those recommendations into action. That’s why most clients choose the full package.

  • Yes, but only in the Digital Ecosystem Audit. I review your key interaction points: your newsletter, your forms, and your lead magnet. I look at structure, text, and conversion. I check if every element supports your brand and helps people move forward. This sits inside the wider ecosystem analysis.

  • It depends on your experience. The report gives you a clear diagnosis and a step-by-step plan. The real implementation needs time, judgment, and technical skill.
    When I implement, I don’t just follow the plan. I build the pieces your brand needs to grow with direction and coherence. For example:

    • I design a Social Media Kit with 12 pieces for your two main platforms (posts, covers, and stories) plus a pack of 5 stories focused on communication, sales, and attraction.

    • I write your copy and deliver editable files in Illustrator or Canva.

    • In Blog SEO Boost, I leave three revised posts ready to publish and create two new SEO-focused entries.

    • For your newsletter, I prepared a new email and improved two existing ones to boost conversion.

    • For passive income, I design the page wireframe and write the copy. If it’s a digital product, this service doesn’t include product design or platform setup.

    • You receive a tutorial video (up to 90 minutes) and email support (45 minutes total) for seven days after delivery.

    I leave everything created, refined, and ready to go.
    Your team only uploads and publishes.
    If you want to do it yourself, you can follow the report.
    If you want clarity, structure, and a strong execution, implementation is your best route.

  • I focus on your organic content. If you’ve run ads, I check their basic metrics to understand reach, interactions, and overall behaviour. I don’t run deep ad analysis or create paid-ads strategies. That’s not part of this service. My focus stays on your organic ecosystem: your content, message, visuals, structure, and how everything works with your goals. If you ran ads in the past, I use them as context, but I don’t treat them as a full campaign audit.

  • No. I create everything and leave it ready for you.

    You or your team upload, schedule, and manage your channels.

    If you want to hand off that part, you can add Quick Fix Support, and I will handle it for you.

Mentoring 1:1

  • All sessions run on Zoom. You’ll receive the link by email once your booking’s confirmed.

  • You’ll have access to a cloud folder with your recordings and materials for 7 days. After that, I removed it to protect your content.

  • I understand that real emergencies can happen — illness, medical situations, or serious personal issues that genuinely stop you from joining. In those cases, we can reschedule within a reasonable window and depending on availability.

    I don’t pause or reschedule sessions for situations you can plan (travel, work, events, personal organisation). These changes affect the schedule and continuity of the process.

    Please keep in mind:

    • None of the mentoring programmes offer refunds.

    • Meraki: You complete the second payment before the first online session. If you decide not to continue, you’ll still receive the material and recordings created up to that point.

    • Express: You pay upfront. It’s non-refundable if you choose not to continue or if you don’t attend the scheduled session.

    My goal is always the same: you walk away with clarity and real progress, even if you decide not to move forward.

  • All mentoring sessions are one-to-one.
    For Meraki, you can bring a business partner, but the session will stay focused on your project.

  • Yes, I record every session so you can revisit the content.
    You’ll have access to the recording for 7 days.

  • They’re chat-based sessions inside a private space — not video calls. I stay connected in real time to answer your questions with clarity and direction.

  • 🗓 Assigned day: the third Tuesday of every month. I connect that day to reply to everything you need.

    🕒 Time: we coordinate the exact hour beforehand.

    ⌛ What if I send a question outside my time slot? We'll leave it for the next session. That way we can maintain order and guarantees for both of us.

  • Yes. Everything runs online.
    When you book, the system adjusts the availability to your time zone.

  • Yes. I work with brands from the US, Spain, the UK and Australia.
    If we need interpreting support, we’ll handle it — language won’t block your progress.

  • Express Mentoring: perfect when you want answers, direction, clarity, or structure around a specific topic.

    Meraki: a deep and transformative mentoring for people who want to build their business or rebuild one that’s already running.

  • Yes. To ensure you don't miss the date, you will receive automatic reminders by email 24 hours before, 45 minutes before, and 10 minutes before each session. This way, you can organise your day in advance and arrive at the meeting without any worries.

  • You can book Express sessions whenever you need them.

    If you’re in Meraki and want to extend the mentoring, we can create a personalised plan.

  • Meraki goes deep. Before accepting you, I make sure:

    • Your needs match what Meraki actually solves.

    • The timing of your business is right.

    • We’re clear on your goals, challenges, and expectations.

    If Meraki isn’t the right fit, I’ll tell you before you pay. I want this to be a smart investment for you.

  • Meraki runs with two payments of $545 USD:

    • First payment: upfront to secure your spot.
    • Second payment: before we start the online sessions.

  • I work with everything you share in your personalised form. I analyse your business in depth — your current context, challenges, opportunities and the patterns that need attention.

    Then I shape a strategic plan that we’ll develop step by step in each session.

    My intention is simple: every session needs direction, clarity, and solid actions, so you can make informed decisions that match your vision.

I’ve left a little message for you. Hit “Play” to listen.

▶︎
PLAY AUDIO


A message from my commitment to you..

I want you to hear this: you’re not on your own. If you need clarity, direction, or just a space for your business to breathe, I’m here. My goal is simple: to help you see what you need to move forward. If you’ve decided to take the next step just start. I’ll walk with you through the rest.

LET’S START WORKING TOGETHER.
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